Four Simple Strategies for Getting Paying Clients From a Free Presentation

Offering a free presentation? Do these four things to increase your leads and get financial coaching clients. Paid gigs are great, but don’t let the lack of a speaker fee set you back. Free presentations are a great way to market yourself, make connections, and yes, even get paying clients. Don't assume that just because someone is hearing you speak at no cost, they aren’t interested in paying for your services. Here are four simple strategies I use (and one bonus tip!) to get paying clients from a free presentation.   Talk About Your Coaching Program A Lot Make sure [...]

By |2026-03-28T15:28:21-07:00January 4th, 2022|

How to Create a New Financial Identity (Free Download)

How Having Your Client Reframe Their Financial Identity Can Lead To Greater Buy-In and More Progress When a client shows up to their coaching session and has completely fallen off track, this isn’t necessarily a sign that they aren’t committed. Oftentimes this is a sign of disconnect with their financial identity. It's a lapse between who they see themselves being today and who they want to be. Paying attention to money, planning ahead, and updating your budget to this type of client is just another “to do” they have to get through. Without a strong connection to the [...]

By |2026-03-28T15:40:16-07:00September 15th, 2021|

The Best Free Financial Coaching Training | Our Top Resources

When you're just starting out as a financial coach, there's a lot to consider. That's why finding free financial coach training that is full of the best tips and resources around can feel like striking gold. It's the difference between conducting hours of endless Google searches and diving into content that feels like it was custom-made for you. And if you're a new coach, that probably feels better than wrapping up in your coziest blanket. If you're a coach who is at the start of your coaching journey, you have to decide who you want to coach. You need [...]

By |2026-03-28T14:28:14-07:00August 3rd, 2021|

Should I Put My Prices On My Website: Two Things To Consider

What to Ask Yourself When Listing Prices On Your Website By Kelsa Dickey When financial coaches ask me a question about should I or should I not do X for my financial coaching business, my answer is usually it depends. That response goes for the question of whether or not to put your prices on your website. It can be a good idea or a bad idea, and your yes or no response depends on where you are in your business and what’s best for your business growth. There are two main schools of thought when it comes to putting [...]

By |2026-03-28T14:30:04-07:00June 14th, 2021|

Coaching Clients Who Want to Help Everyone Else (Free Download!)

Some people are givers, some are takers. And as you coach, you'll come across both extremes of people. Today, though I want to talk about the giver. Specifically the type of people who give and give and give. I call these people my caretaker clients.  Who is a Caretaker? A caretaker is someone who uses their time, money, and energy to assist their immediate family members, friends, or possibly even colleagues. They give a lot and cannot stop themselves from giving. It is their nature. But caretakers oftentimes do so at a sacrifice to themselves financially. Like most [...]

By |2026-03-28T14:34:02-07:00March 26th, 2021|

Setting Boundaries with Your Financial Coaching Clients

How to Set Boundaries with Your Financial Coaching Clients Here’s the scenario. A new coach is building her financial coaching business and trying to take on beta clients. She has eight people express interest in her coaching, and five schedule a discovery call. After the call, four express interest in financial coaching and being beta clients for a full coaching session. One goes MIA and won’t return calls or emails to book the session. Two book a session but then start to ask about pushing it back immediately after they are scheduled. The fourth one wants to book but not [...]

By |2026-03-28T14:35:33-07:00March 4th, 2021|

Kelsa coaches a brand new financial coach through crafting their “Why Story”

Many new entrepreneurs have fear about taking the next step in their business and a lot of the time this shows up as imposter syndrome. Wikipedia defines imposter syndrome as: "a psychological pattern in which an individual doubts their skills, talents or accomplishments and has a persistent internalized fear of being exposed as a "fraud"." Financial coaching is a relatively new career path and many financial coaches have no formalized education in finances, feel like their credibility will be questioned. But having a degree in finance does not make a financial coach. Most financial coaches have actually learned good financial [...]

By |2020-10-09T18:02:18-07:00October 9th, 2020|

The One Question Every Financial Coach Needs to Ask

You’ve done it. You booked your first financial coaching client! You’re jumping for joy! You’re excited! You texted your bestie right away because EEEEK this was too exciting to keep to yourself.  And it is. We’re over here celebrating with you.  via GIPHY Once that excitement fades though, you may be left with another, altogether less pleasant feeling: Dread.  Getting a client to book with you - whether they are paying or not - is part of the battle. But it’s only part. Now comes the hard part. Now you have to actually provide a service. You have to show [...]

By |2020-09-23T21:59:14-07:00September 23rd, 2020|

The #1 Way for Financial Coaches to Market their Services (Video)

Financial Coach Kelsa Dickey talks about the BEST way to market yourself as a financial coach so you can have a steady stream of clients dying to work with you. This certainly isn’t the ONLY way to market yourself as a financial coach, but me and my team consider it to be a non-negotiable strategy. We know the most tried, tested, and true way to grow a sustainable, long-lasting financial coaching business is by building strong and real relationships with referral partners. Sure, that does not sound sexy at all.  Referral partners are certainly not a new idea. You probably [...]

By |2026-03-28T14:39:07-07:00August 28th, 2020|

When is a Business Opportunity Worth Your Time?

If you're new to financial coaching, most business opportunities are going to be worth your time. Earlier on in my career, I was approached by a company and asked to submit a bid for a corporate wellness program. Had I run a corporate wellness program before? No. Did I question whether I should submit a bid for this? Yes. Did I submit one anyway? Absolutely. That business opportunity was a big unknown at the time. The things that I would need to ensure the opportunity was successful, I didn’t have in place when I submitted the bid. But I trusted [...]

By |2026-03-28T13:49:05-07:00April 27th, 2020|
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