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A Financial Coach’s Summer Reading List, Updated for 2020

The Financial Coach Academy's Favorite Financial Coaching Books that You Should Add to Your Summer Reading List It's that time of year!  Summer is almost here, and it's time to start getting your summer book line-up ready to go.  There is nothing better than sitting poolside in the warm sun and diving into a good book. While a good Nora Roberts or James Patterson novel can get the pages turning, we at Financial Coach Academy like to use the summer reading season to be students of our craft. Considering this your official summer reading list for financial coaching books. Financial [...]

By |2020-07-10T19:36:25+00:00May 1st, 2020|

When is a Business Opportunity Worth Your Time?

If you're new to financial coaching, most business opportunities are going to be worth your time. Earlier on in my career, I was approached by a company and asked to submit a bid for a corporate wellness program. Had I run a corporate wellness program before? No. Did I question whether I should submit a bid for this? Yes. Did I submit one anyway? Absolutely. That business opportunity was a big unknown at the time. The things that I would need to ensure the opportunity was successful, I didn’t have in place when I submitted the bid. But I trusted [...]

By |2020-04-27T19:30:14+00:00April 27th, 2020|

How to Reach Out to Prospects: Making Cold Calls to Warm Leads

Making cold calls to prospects and leads is challenging for most financial coaches. Here are a few tips and one major mental shift to make before picking up the phone. We’ve been holding our 21-Day Challenge for financial coaches a couple of times a year over the past two years. It’s a friendly competition of sorts to help us and the other participating coaches do some lightning-fast growth and business-building over the course of 21 days. One of the tasks in the challenge is to call five people who have expressed an interest in coaching. And even though this has tremendous [...]

By |2020-03-27T15:18:53+00:00March 27th, 2020|

Finding and Growing Referral Partnerships as a Financial Coach

Word-of-mouth is a terrific form of advertising for your financial coaching business. When your friend or even a friend-of-a-friend makes a recommendation about anything from their favorite shampoo to the next great restaurant, you’re more than likely going to remember it and are probably more likely to try it than you would have without that endorsement.  That’s why referrals are one of the most effective tools for building your financial coaching business. Having referral partners is like having a built-in sales team that already knows who your potential clients are and what you do. It’s a match made is business-development [...]

By |2020-02-28T19:26:37+00:00February 28th, 2020|

Tough Client Conversations: When Your Coaching Style Isn’t Working

Here’s the scenario: You get an email from your client. It’s not a good email. In it, they say they’re not sure if your coaching style is working for them. They still want to have a conversation, so the door is not closed, but it’s not as open as you may have thought. What do you do? Beg them to stay? Call it quits? Close up shop and do something else with your life entirely? (Definitely, no to that last one. You got this.) First, let me say this: This kind of email isn’t uncommon. If you've been in business [...]

By |2019-09-24T17:22:08+00:00September 24th, 2019|

How Many Financial Coaching Clients is Too Many? Here Are Three Considerations

It's a hard balance to figure out: How many financial coaching clients can you take on before you feel overworked and spread too thin? There's no magic number that works for everyone. At the height of my coaching, I was doing 40+ hours of just coaching sessions in a week (so 40 1-hour sessions probably), but I do not recommend that. I was pretty burnt out, and my business at that time was not scaled properly. Chalk it up to growing pains. But looking back now, I can say there are ways to help you figure out how many clients [...]

By |2019-08-31T20:22:22+00:00August 31st, 2019|

From One Experienced Financial Coach to Another: You Got Skills

It's not often this girl gets surprised during a client meeting, so I have to share something that happened last week. I've worked with this client (I'll call her Jenny) for probably 7 or 8 years. It’s been a long time. Jenny is amazing - she’s driven, coachable, honest, self-aware, giving, caring, you name it. Jenny is the best.  We have met every two weeks, if not more, for the better part of the last decade, so as you can imagine, I know Jenny pretty well and she knows me. Our journey together has been gratifying for both of us. [...]

By |2019-07-24T15:06:49+00:00July 24th, 2019|

Tough Client Conversations: Your Client Made a Poor Choice and Can’t Afford to Pay You

We had a situation with a client at Fiscal Fitness recently where they couldn’t afford our services because of some poor decision making. We work with them on a monthly basis and our monthly payment was coming due. But between our previous session with them and the one that was coming up, they decided to sign up for a CrossFit membership. This expense was not in their budget, and by signing up for this membership, it meant they didn’t have the funds to pay us. This was frustrating.   But I wasn’t frustrated about their inability to pay me. It [...]

By |2019-05-22T17:08:35+00:00May 22nd, 2019|

Tough Conversations: How to Break Up with a Financial Coaching Client

Breakups are hard. No one likes being broken up with and few people like breaking up with someone. It’s uncomfortable and raw and usually leads to more questions than it does answers. If you are fortunate to be in business for a long time, chances are you’ll need to end a relationship with one of your clients at some point. And this is going to be a tough conversation. Here are a few ways to help you have the right words but also evaluate if it really is time to end it all. Before You End It Before you start [...]

By |2019-05-01T15:10:41+00:00May 1st, 2019|

How Your Financial Coaching Business Benefits from Clients Who Don’t “Get It”

Let’s say you have a financial coaching client who has been working with you for only a month or two. It hasn't been a super long relationship, but even after this short period of time, you can tell they're simply not getting it. They're not getting great results or maybe they're not moving as fast as you would like. Perhaps it feels like you take two steps back for every step forward. When you talk to them, you say things like “You did what since we talked last? What do you mean you just bought a new car?” In short, [...]

By |2019-03-27T15:29:46+00:00March 27th, 2019|