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Value-Based Pricing, Part Three: Selling Your Value

This is the third of a three-part blog series about value-based pricing for financial coaches. For the first part of this series, Ditch Your Hourly Rate, click here. For the second part, Determine Your Value, click here. Knowing your value is one thing. Selling your value is a whole other ball game. But one that deserves your attention and practice. If you’ve done the exercise in the second part of this series, you already know there is an immense value in the service you provide, one that has both an immediate impact and long-term benefits for your clients. Knowing those [...]

By |2018-08-29T14:59:51+00:00August 29th, 2018|

Value-Based Pricing, Part Two: Determine Your Value

This is the second of a three-part blog series about value-based pricing for financial coaches. For the first part of this series, Ditch Your Hourly Rate, click here. At this point, I hope you are ready to ditch your hourly rate and figure out your value. This post isn’t going to tell you what dollar amount you should attach to your value - only you know that - but instead will inspire you to do a few things: See your value Be able to clearly communicate what it is Give you the confidence to price yourself for what you are [...]

By |2018-08-28T14:56:55+00:00August 28th, 2018|

Value-Based Pricing, Part 1: Why You Should Ditch Your Hourly Rate

Hourly rates are a service model that has been employed in law firms and other professional services for decades. But in recent years, law firm clients have caught on. They don’t want to pay for an hour. They want to pay for a service, and as a result law firms have started figuring out ways to provide alternatives to the almighty hourly rate. Why do I tell you this? Because just as law firm clients don’t want to pay for an hour of someone’s time, neither do your clients. Common Pricing Price per hour is the most common way service [...]

By |2019-02-20T20:14:56+00:00August 27th, 2018|